The Global Fitness Industry is growing at a rate of 8.7% per year. This extra market growth is contributing to the long-term development of other fitness-related products and services. This doesn’t dictate that prices are getting higher — rather, more people are willing to join the fitness industry due to health and body image concerns.
After all, the benefits associated with living an active lifestyle have been analyzed and proven in various scientific studies and experiments. Those with active lifestyles can expect fewer health problems, and studies indicate that a longer life span can also be achieved. Fitness enthusiasts can also expect mental health improvements and more energy daily.
Consumers Demand Healthier Options
Not only that, but in recent years consumer demand has been moving away from industrial-scale processed food in favor of healthier, more natural, and/or organic options. This switch is causing people across the country to be more conscious of the food they eat. Overall, this has had a runoff effect of making more people interested in fitness. As a result, consumers are more inclined to buy higher-quality energy drinks and supplements to help them achieve their fitness goals, making them a part of their everyday lifestyle.
This increasing demand for the highest quality ingredients has led dedicated entrepreneurs Jaiah Kai Kai
Gym Molly: LA’s Hottest Startup
Gym Molly is a hot new LA Startup. It has established itself as the people’s “Favorite Energy Drink & Pre-Workout Brand”during a Fit Expo in LA in 2019. The company sold its inventory in approximately two days. Additi
Gym Molly’s Target Audience
Gym Molly’s rapid growth & success is largely attributed to their young (18 – 35yr) health-conscious female fanbase. Gym Molly has redefined the pre workout experience for so many people, who previously had bad preworkout experiences with other brands as their clean formula has attracted so many women to the brand.
Traditionally pre-workout formulas are too extreme for most women and provide adverse effects. In contrast, Gym Molly’s formula incorporates premium ingredients and Amino acids andis Vegan Friendly and Caffeine Free! This has led to Gym Molly’s near majority (45%) female customer base, which isunheard of in the pre-workout industry.
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